Loveday & Co will welcome its first residents to its new dementia care home in Kensington next month.
The London home features an 80-cover restaurant and bar, library and cinema room, a state-of-the-art beauty and hairdressing salon, a treatment suite complete with jacuzzi and an activities and games room to cater for the extensive programme of innovative activities.
The 40-bed development also features a roof-top terrace café overlooking Kensington Square garden, inviting residents to enjoy day-long dining, socialising and relaxation on long, balmy summer evenings.
Founded in 1685, Kensington Square is reportedly London’s oldest garden square and is just a short walk from the bustle and glamour of Kensington High Street.
Directly opposite the square, and discreetly located through a Grade-II-listed archway, lies Loveday Kensington.
The 40 private suites at Loveday Kensington are designed to the highest specification in line with the latest research in dementia and ergonomic design.
"The property maximises natural light which has proven benefits for those living with dementia and the tonal contrast of the interior colours provides a better awareness of a resident’s surroundings, easing and aiding both movement and positioning while walking," it said.
"Blending classical, mid-century and contemporary styling, the property is bathed in a warm colour palette, combined with natural light throughout which enhances and complements its luxurious fabrics and textiles and glowing, custom-designed American walnut furniture," it added.
Loveday said the facilities will reflect that of a five-star luxury hotel, including rejuvenating spa and wellness facilities and exquisite fine dining experiences.
"The carefully-researched, tried and tested proprietary menus not only build on sound nutritional foundations but also cater to each individual member’s personal tastes, while including elements known to aid memory."
Loveday Kensington will benefit from the expertise and knowledge at Chelsea Court Place, rated Outstanding by the CQC, and the first residence in Loveday’s portfolio.
