Care home critical equipment and services provider JLA has unveiled a new brand and customer focus following a period of acquisitions and consolidation.
As part of JLA’s new positioning, the business has launched a comprehensive offering across its five core service areas: laundry, catering, infection control, heating & air conditioning, and fire safety & security.
JLA serves over 25,000 customers across 40,000 sites including care homes, hotels, pubs, restaurants, housing associations, schools, hospitals and government and custodial premises.
“With our five core services, we’ll take care of it while they focus on what is really important to them – ensuring their guests, residents and clients have hot, running water and hot, properly cooked meals, a fire-secure building, hot and cold temperatures as required, reliable equipment and a hygienic and germ-free environment,” said Steve Leyland, field operations director at JLA.
Chief data and marketing officer Christina Larkin added: “We’ve invested time and resources into creating our new brand but it’s about much more than a new look and feel.
“We are putting our customers at the heart of all that we do, to create a business that works for customers, colleagues and the communities in which we operate.
Over the past 18 months, Yorkshire-based JLA acquired a number of fire safety, security, and heating & air conditioning businesses across the UK.
As the company continues to grow, JLA is recruiting 50 roles nationally in the coming weeks, with opportunities available to those wishing to join as an employee, or through the company’s recently-launched apprenticeship programme.
